Simply2 Pet Products, established in 2018, is a family-owned business founded by two sisters. Specialising in supplying leading pet care brands to customers and trade partners worldwide, the company prioritises offering high-quality, affordable products with a strong focus on sustainability.

The Challenge

As a small, growing business, Simply2 Pet Products faced the challenge of making a lasting impression at industry exhibitions while staying true to their environmental commitments. They needed a visually appealing, cost-effective, and sustainable exhibition stand that would reflect their brand values and help them compete with larger, more established companies. In collaboration with Colour Studios, they found the ideal solution.

Solution

We worked closely with their team to design a bespoke, sustainable exhibition stand. Their stand was made entirely from recyclable materials, ensuring minimal environmental impact and aligning with Simply 2 Pet Products’ values. The stand was compact and lightweight, designed for easy transportation and setup. Despite being a small business, the stand’s sleek and professional appearance helped them stand out and compete effectively in the exhibition space.

Results

Using the stand has provided several tangible benefits, including cost savings due to the reusable nature of the stand. Initially planned as a one-time investment for 2023, the stand’s durability and versatility impressed the team, leading to its use in 2024, with plans for future events. The stand’s polished and professional appearance enhanced Simply2 Pet Products’ visibility, helping them attract attention from potential clients, passersby, and even competitors. The use of recyclable materials and a sustainable design resonated with the company’s commitment to sustainability, positively impacting their target audience.

Jane Mothersdale, Marketing and Graphic Designer at Simply2 Pet Products, expressed, “Partnering with Colour Studios for our exhibition stand was one of the best decisions we’ve made as a growing business. Their sustainable, easy-to-use solution has saved us time, money, and effort while giving us a competitive edge at events. We’re excited to continue using the stand in the years to come and highly recommend Colour Studios to other businesses looking for sustainable, high-quality exhibition solutions.”

Conclusion

The collaboration between Simply2 Pet Products and Colour Studios exemplifies how small businesses can achieve their sustainability and branding goals through innovative, sustainable exhibition solutions. The reusable stand not only met the company's financial and functional needs but also contributed to increasing their visibility and competitiveness at major industry events.